Content is queen, re: Lady Gaga and Adele.
But yesterday’s article by The Guardian calls Gaga’s success “hard work” while Adele’s hits appear effortless.
It was the feeling that she delivered great music so easily. These days the results might still be exciting, but it all looks a bit like hard work.
Music is only hard work when you make songs with synched marketing in mind: the dancing, the story, the clothes, and Gaga’s speciality, the weirdness.
Contrast that perfection with Adele’s focus on getting the music right first with delicate songwriting and harmony.
In music, ‘keep it simple’ and ‘stick to the fundamentals’ are old adages that ring true. Even Kanye silences his entertainment side and mums his social network activity when producing.
Image and music are mutually exclusive.
